旧世界と新世界(online)とのビジネスの違いは

 Economist誌7月23日号の「Internet Business--Happy e-birthday」に、こんな一節があった。

 Wharton's Mr Amit says that old-fashioned offline world was one where producers said to customers:"I've made this; buy it from me at this price." In the online world, customers are saying, "I want this; sell it to me at this price".

 そうなんだなあ。そんな世界だなあ。旧世代企業にとっては、しんどいなあ。